Friday, April 20, 2007

Small Business - Leads & Not Clicks That Matter

Typical small businessmen, for example, beauty-salons or dentists do not generally have a website. Apart from the fact that web search is ineffective in helping consumers find a local business, most of the small business owners are not tech savvy enough to take advantage of web search to get business.

Wharton Entrepreneurship and innovation research features NatPal, a business with an interesting twist to yellow pages and local search biz model. It's time Indian Entrepreneurs take notice. Here is the link, checkout!

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